10 Essential Features For B2B eCommerce

If your company provides Business To Business (B2B) solutions, it is crucial that your eCommerce website has exactly the right features that your audience require.

The B2B sales cycle is often fairly complex and lengthy when compared to Business To Consumer (B2C) sales. Therefore, providing a beautiful User Interface (UI) alongside a Solid User Experience (UX) is of paramount importance.

Does your B2B eCommerce website have these ten important features?

1/ A search tool

Having a search tool is important for B2B and B2C eCommerce sites. Most eCommerce websites will have a basic search tool in place as standard. Having an advanced search tool allows users to define exactly what they are looking for and improve their experience on your website. Adding an autocomplete feature within the search can also allow users to search for the types of items/services they are looking for even quicker!

2/ Simple website navigation

Your website navigation should be geared towards allowing visitors to find the product or service they are looking for with minimal clicks and in the quickest amount of time. As well as main menu navigation, you may want a drop-down menu e.g. if you are a clothing retailer offering Men and Women’s clothing, under the ‘Men’ menu tab you could add a drop-down with all of the types of clothing you offer e.g. Shirts, Jackets, Trousers, ties etc.

Product listing pages can then have filter options such as: Pricing (lowest to highest), Ratings, Colours, The list goes on, however, the key is to provide navigation that will allow your target audience to find items/services and checkout as quickly and hassle-free as possible.

3/ Customer Registration

For B2B eCommerce registration is usually required. Allowing users to sign up quickly with the minimum amount of required fields (name, email, company address etc.) is important. Once customers login this will typically give them access to the full products and services range, unique prices, the agreed terms and the ability to make payments on and off-line.

Once a customer is registered on your website, you then have their details stored for future marketing use and up-sell opportunities.

4/ Option for quick ordering

Some B2B customers will know exactly what they want to order from your online store and have the item numbers or SKUs ready to make the purchase. Instruct your Web Development Company to add a quick order form, this will allow your customers to swiftly enter item numbers and quantity needed without the need to browse the website.

5/ Option to request a quote

For some websites, the products may be too complex or detailed to show pricing information via the website. For these types of products, you may want to consider having an ‘Add to Quote Basket’ option. This will allow the customer to easily request a quotation from you for all of the products they are interested in.

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6/ Customer pricing options

In many cases, B2B companies will have different prices and rates for different customers. There are lots of ways to structure this on a B2B eCommerce website, including:

Specific prices for SKUs

Rates for groups of customers

Discounts for groups of customers

These are just a few examples of how pricing can be set for different customers. If you have rates for specific customers stored on CSV files, for example, it would be worth ensuring your Web Development agency develops your CMS (Content Management System), to allow for CSV uploads with set pricing for certain customer groups.

7/ A mobile responsive design

This should now be a no-brainer, however, it is amazing to see the amount of businesses that still do not have a mobile responsive website. Google now ranks mobile friendly websites higher in its search results and according to Econsultancy, 48% of UK millennials said that a poor mobile experience would make it less likely for them to use a business’s other products (54% globally).

If your eCommerce website does not work smoothly across mobile tablet and desktop it is imperative you act now.

8/ Allow for multiple users within one account

Many businesses will have several employees accessing the same business account on a B2B eCommerce website to place orders. Having a solid system in place to clearly differentiate each user within an organization and clearly organize the orders placed by each user is important.

9/ Sales Team Friendly

Some customers may want assistance with placing orders. Make it simple and easy for your sales reps to be able to login to a customer’s account on their behalf and place the order for them. Sales reps will then, once logged into the customer’s account, have a chance to review recent orders and have the ability to build a relationship and up-sell to the customer.

10/ Email marketing

This is a great way to engage with both your existing B2B customers and those who have signed up to your mailing list. Using software such as Mailchimp or Campaign Monitor you can send out promotions, recommendations based upon recent orders, discounts and much more to bring in new and repeat business.

Looking to update your existing site or design a new B2B eCommerce website? Contact us today for a free consultation and proposal!



impressbss designer

impressbss, one in every of the leading corporations providing the best website design company in Chennai as well as ecommerce website design is here to supply you the simplest resolution. With a few years of expertise within the business and acceptable information on the foremost complicated aspects of internet applications, impressbss is committed to design and develop an expert trying and technically sound website for your finish users.

There are several duties that one could have if one owns a website or a weblog. you need to skills to manage your website in a price-effective manner. One extremely can’t befit the strategy of uploading stuff and forgetting about it. Preservation on regular intervals may well be needed if the aim is to remain alive among the on-line competition. This frequency of change matters and keeping them on regular periods could in addition increase. If we predict web development company in Chennai then impressbss one in every of the simplest resolution.

Website design

Our web site planning is totally responsive and easy with a transparent interface. uxor / UI is that the most vital issue for a web site style and that we do correct analysis and analysis for UI / uxor before continuing your valuable project.

Website Development

We developed SEO friendly websites. we have a tendency to perceive your complete demand and prepare the side and rear style consistent with your demand. ranging from a basic website, and on-line store building to an extremely complicated business website.

Our service:


website design

At impressbss the reliable and artistic website design company in chennai, India. We craft the foremost beguiling website that tailors what your business desires. Our eager website developer works for your comes and divulges their best effort with their skilled quality. Even Associate in Nursing eCommerce website coming up with or web style services would like a robust hi-speed hosting & powerful web design company in chennai

we use our own framework enriched with latest technologies and updates. Our motive is to grow and facilitate to grow the business with high perform beguiling website design. we have a tendency to are honored to tell that we have a tendency to are one among the most effective digital selling company in the Chennai to market your online presence on the net.

impressbss is that the one-stop IT answer and website services company based mostly in Chennai. The consumer will develop their project in technology-specific with obtaining free advanced level practice and additional. that produces America a bequest winning most exacting net Development Company in the city, India.

Being a web Development Company in chennai, Asian nation we have a tendency to prefer to educate all among the intelligence to the technology as per business desires. we have a tendency to aren’t sitted on ancient things, we have a tendency to ar continuously appearance for additional profitable on business intelligence. we have a tendency to ar specialist on cloud, ERP and CRM development wherever trade gets additional productivity on business automation. Ibss is just a net agency for a web design company in Chennai are continuously trying to find one thing new do, that we would like to try to and happy to serve.



web design company in Chennai | web designing company Chennai

As the number one web design company in Chennai, India, our goal is to serve all customers – be it for example style, emblem style, Responsive mobile-friendly websites, and a customised website. Our name comes up within the list to a best web developer. we perceive once customers explore for we tend top web design company in chennai. we tend to hear your desires and queries, we deliver invariably on time and that we supply our expertise to create your website stand out and grow your business.


impressbss jointly of the noted web development company in Chennai has developed several websites associated with a wedding planner. Be it a marriage planner or event management impressbss has marked goodwill for consistent service towards purchasers. impressbss has designed several prime quality wedding planner websites.

Design Services

  • Responsive web site
  • Logo design
  • Brochure design
  • Website Maintenance
  • Banner design

Web Design

As a number one web development  company in chennai, India, we tend to build artistic responsive websites victimization HTML5, CSS3, bootstrap and..

App Development

Looking for Mobile application development – we tend to build a native automaton and iOS mobile apps. Bring your ideas to us and.

Graphic style

Our graphic style team has engineered distinctive skilled logos, brochures, visiting cards, company ids for various business sectors. Logos style & graphics we tend to produce can stand out ..

Web Hosting & Email

Web hosting on a UNIX system or Windows OS, Cloud hosting or shared hosting for the single web site or multiple domains we’ve got it. we tend to conjointly supply SSL certificates & Google Apps email hosting.

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Impressbss Designer

We are one amongst the foremost older and trusty web design  & we have a tendency to be a web Development Company in Chennai we are the best web developer in Chennai. we’ve 4+ years’ older skilled team from planning a straightforward website to sturdy internet application development, crafting a digital campaign & SEO. we have a tendency to are the right web design company in Chennai, India. Currently, we have a tendency to are serving domestic and international customers of all sizes of business. we have a tendency to modify the brands & corporates to seem sensible on-line mistreatment their websites so the website will welcome its customers and provides nice user expertise across the devices.

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Web design creates a personalized look to point out your customers’ WHO you’re. we all know that every business is exclusive and has completely different goals and objectives to meet the wants of your business Our practiced professional’s set their effort with sincerity through their innovative ideas and bought the right solutions during the right time as per client’s specifications.

Our team is well older, diverse, and are specialists in their own several domains. we have a tendency to pride ourselves on our inventive work and joint cooperation. we have a tendency to guarantee your product is constructed by specialists of internet planning and web development, none folks are a neophyte to the present field. we offer value-effective solutions that address our client’s overall business development needs and pride ourselves in giving value to their scope.

Our Services:

We offer a large variety of web Development Services. Our services embody internet style, web development, Social media selling, SEO & a lot of.

Website design :

Good web design helps duplicate some time and might increase your turnover with none further effort. impressbss offers you distinctive internet style with interactive UI that have higher user expertise, stand bent offer you a footing over competitors, lesser bounce rates, less loading time and

Website Application Development

The website depicts your company on the net and us. at impressbss with pride say that our nice name and tried trust is the best quality for us. we offer skilled, creative, quick work time.

We provide all the net planning at a competitive value. you only undergo our portfolio and notice the inventive work of our design specialists. If our packages are potent enough for the work that we have a tendency to are providing, then solely recruit us. for planning your web site. As a notable web design company in Chennai, we have a tendency to continuously attempt to satisfy the shopper’s desires. we’ll confirm one factor that your website ought to be engaging, user-friendly and effective.

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Essentials of the right website for a winning Startup

Essentials of the right website for a winning Startup

We all apprehend what’s a website, however amazingly we have a tendency to didn’t trouble to grasp the advantages and importance of getting an ideal website to grow your business. it’s extremely surprising to grasp that a lot of companies/businesses don’t even have a website or on-line presence!

If you have got a business however don’t have a web presence, you’re losing out heaps of opportunities. Your website is that the face of your whole, it may be wont to come through totally different promoting methods to assist your business grow.

As a business owner, you wish to grasp World Health Organization and wherever your customers are. If customers are tuned in to your business, however they don’t apprehend services offered or can’t reach you? Having a decent website doesn’t result in such a scenario.

Here are the five straightforward steps to urge you started on your thanks to making an amazing business website:

Mobile Conversion

A Good name

Layout and Navigation

Business info

Contact info

Social Media Integration

Authentic Content


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Web design and Development Services that we offer innovative crafted layout and interesting landing pages to business an agency wish to grow on-line. we have a tendency to focus on a catchy and informative website to boost your business goals in conjunction with your net identity. an attractive web site should be each inventive & usable. Impressbss inventive net designers spoil the users by developing skilled, responsive and appealing websites.

We provide solutions for business by inventive website design, scalable development, and interactive digital engagement. Our style team helps you in translating your services and products into a powerful business. Check below for a few of our key services and solutions


Difference between web developer and web designer

The simple answer would be no. The role of every is totally completely different from the opposite. however, let’s have a glance into the various roles and ways of each an internet designer and a web developer.


Web design

Think about web designers as those that rework a plan, or a story, into a visually appealing style, and use their layout to make the user expertise throughout the total web site.

What skills will a web developer have?

Adobe inventive Suite (Photoshop, Illustrator) or different style package

Graphic style

 brand style

These are a number of the most roles of an web designer

Using package tools like Adobe Photoshop, Framer, or Sketch to make the ultimate layout style of the web site

Have sensible skills in graphic style and brand design

Web designers have to be compelled to conjointly detain mind the stigmatization of the website, color palettes to be used, and therefore the typography and readability of the website.

Web development

Think about internet developers as those that flip the styles into a live web site. internet developers uses web languages and package tools to develop the planning and practicality of an internet site.


CSS preprocessors (i.e., LESS or Sass)


that internet developers are additional split into 2 sub-categories; front-end developers, and back-end developers.

Front-end developers use 3 main languages; machine-readable text nomenclature (HTML), Cascading Vogue Sheets (CSS), and JavaScript (JS).

Back-end developers are those that manage the server knowledge and requests. sometimes an internet site needs back-end services if it contains dynamic knowledge

Here are a number of the most roles of a web developer: